- Families
- My Impact
From Charitable Giving
to Meaningful Impact
Strategic giving is one of the highest-leverage things a family of significant wealth can do to leave a lasting impact. Prime Quadrant gives yours the foundation, infrastructure, and next-generation involvement to make it last.
My Impact
Most families need more than a charitable giving strategy. They need someone who understands what they stand for and how to put capital behind it in a way that lasts.
Prime Quadrant Foundation
The Prime Quadrant Foundation turns philanthropy into a cornerstone of legacy. Combining financial contributions with active volunteerism, the foundation supports leading healthcare and housing organizations including SickKids, The Princess Margaret Cancer Foundation, and Habitat for Humanity.
Prime Quadrant Conference
The Prime Quadrant Conference brings together world-class speakers and over 400 investors each year for a day of conversation, perspective, and connection. Now in its 14th year, the 2026 conference takes place November 5th in Toronto. Attendees make a donation to the Prime Quadrant Foundation.
Donor Advised Funds
A Donor Advised Fund (DAF) isn't a giving account, it's a philanthropy strategy. It is highly tax-efficient yet also incredibly meaningful. We are proud to be a strategic partner to Canada Gives, Canada's largest DAF platform.
Giving Games
Today's donors seek more than transactions. They want insight into the future of giving and a deeper understanding of how meaningful impact is created. An annual event, this immersive evening brings together six cutting-edge charities and a panel of well-known philanthropists to assess innovation and opportunities for impact in real time.
The Specialists Behind Your Strategy
We want your family’s legacy to be felt for generations to come. This isn’t charity and tax receipts. This is long-lasting change based on what matters most to you and your family.
Mo Lidsky is the Chairman and Chief Executive Officer of Prime Quadrant.
Prior to leading Prime Quadrant, Mo built, bought, sold, and managed organizations across a range of sectors, including education, auto restoration, e-commerce, and microfinance. In each of his entrepreneurial ventures, Mo has tried to innovate, disrupt and improve each of the industries he touched.
Philanthropy has always been a cornerstone of Mo’s personal and professional life. He currently serves as Chairman of Prime Quadrant Foundation, sponsoring initiatives that aim to create lasting social impact, with a focus on mental health. In addition, he has sat on the boards of various hospitals and universities in Canada and Israel, including Hebrew University, Mount Sinai Hospital, Haifa University, Jerusalem College for Technology, Holland Bloorview Kids Rehabilitation Hospital, and CAF Canada, where he served as founding Chairman. Mo has also sat on multiple institutional investment committees and served as Chief Executive Officer of Yeshiva University (Canada), overseeing strategic development, recruitment, and the management of the Canadian endowment.
Mo is a frequent speaker on issues that affect affluent families, and is the author or co-author of four books, including: Partners in Preservation: How to Know Your Advisor Is Truly Protecting Your Wealth, The Philanthropic Mind: Surprising Discoveries from Canada’s Top Philanthropists, In Search of the Prime Quadrant: The Quest for Better Investment Decisions, and Selling Snake Oil: Investment Lessons from the World’s Greatest Frauds. Mo’s fifth book, konnect better: unlocking the power of your relationships was released in January 2026
Mo holds multiple degrees, Magna Cum Laude, from Yeshiva University, a Master of Business Administration (MBA) from the University of Toronto, and a Doctor of Philosophy (PhD) from Apsley Business School of London.
Above all, Mo’s proudest achievement is his family. He and his wife, Naomi, have raised five remarkable children, and continue to learn from them every day.
Rebecca Nicholson is the Foundation Director and Wellness Advisor at Prime Quadrant.
Rebecca is known for her extensive work as a CEO, investor, founder, facilitator and philanthropist in the health, wellness, and psychedelic healing sectors. She has collaborated with Indigenous communities and world-renowned organizations such as Dimensions Retreats, Holos Global, Kuya Wellness, Othership, Beckley Retreats and Rocanā Ventures where her strategic vision and leadership have been pivotal in creating thriving, healing, and supportive environments.
Rebecca’s passion for wellness transcends traditional business roles. She is a certified yoga instructor, trained in Mindful Self-Compassion (Kristin Neff), and has completed The Foundation of Psychedelic Assisted Therapy (Beckley Academy) and Inner Engineering Program (Sadhguru). She has developed a range of unique offerings, including an online platform, Your Yoga Connection, the half-day silent retreat Consciousness Curation, and the Micro-Mentoring program, all designed to foster mindfulness, movement, wellbeing, and a strong sense of community.
A dynamic public speaker and panelist, Rebecca is celebrated for her ability to connect people and ideas, sparking transformative change across the globe. Her work continues to inspire and influence the future of wellness, guiding both individuals and businesses toward greater health, growth, and connection.
Rebecca holds a Bachelor of Fine Arts from York University.
Jared Blake is Vice President, Advisor Growth & Advisor Solutions at Prime Quadrant, where he leads the firm's advisor expansion strategy. As the firm extends its platform beyond ultra-affluent families, Jared drives business development, strategic partnerships, and the distribution of Prime Quadrant's wealth and philanthropic solutions across third-party advisors and institutions.
With more than 20 years of experience in enterprise sales and leadership, Jared has built and scaled growth initiatives in complex, competitive markets. Prior to joining Prime Quadrant, he served as Vice President of Advisor Growth at Advisor Solutions by Purpose for close to five years, a fintech platform supporting portfolio managers in launching and expanding their practices. Earlier in his career, he spent fourteen years in global sales leadership roles at a SaaS business, partnering with C-suite executives across multinational organizations in the United States and Europe.
Jared got his start selling his own "art" door-to-door at age five and grew up working in his father's menswear business. Entrepreneurship was never a choice so much as a given.
Outside of work, Jared's proudest title is husband to his beautiful and hilarious wife, and father to a son with a jump shot he is passionately coaching from the sidelines and a daughter who splits her time between the ice and the stage. Coffee is how he keeps up.
What You Do With Wealth Defines It
My Impact is one of Four Quadrants we work across with families. The other three matter just as much as the wealth itself.
Case Studies
Every family's story is different, but the challenges are often familiar. See how we help families find clarity, alignment, and purpose in their wealth.
What Families Often Ask Before Reaching Out
We help families build the philanthropic infrastructure to give with intention. That includes foundations, donor-advised funds, giving strategy, and next-generation involvement.
How a family gives must be based on what they want their wealth to achieve. The families who give well treat it with the same discipline they bring to every other part of their wealth.
No. We work with families at every stage, from first-time giving through multi-generational foundations. We can also help your family set up its own foundation.
The Four Quadrants work together. A decision in one always affects the others. Your team coordinates across all four so nothing gets managed in isolation.
Connect with
Prime Quadrant
Wealth is personal. The conversation should be too. For families nearing or at $30M+ and a complex, multi-generational scope, we're here when you're ready to talk.